identities. campaigns. communication design.

they call them touch points, because they’re a way to touch lives. we agree.

SMITTEN® is an international communication and design firm, specializing in identity creation and rebranding. we’re passionate about working with brands across touchpoints of all sizes – no matter how tiny or larger than life.

enjoy our views!

backgrounds matter

watch our founder Smita Rajgopal in conversation with Patrick Charron of Board Studios, as they uncover her unconventional background, and understand what it brings to her design career.

don’t ask how, ask who

what sets us apart as an agency, is what we do, how we do it, and more importantly – who does it. presenting our simple philosophy on how we put out work, that consistently leaves audiences (and us) smitten.

the magic is in the pauses in between

the subtle science behind why minimalism is more than just a new-age aesthetic. watch our clip on how the absence of detail, can lead to more engagement and more curiosity for brands.

economies of design

on leveraging strengths, and building a career in design. the underdog story (or undercat as we call it) behind our Global Creative Director’s journey.

good times on prime time

director Marketing & Creative: India, neethi Nair, chats up CNN IBN on the power of social, and leveraging it for your brand.

beyond the buzz words

creative head: bangalore, anjaly ariyanayagam talks branding for small businesses, and finding a voice that’s authentic, and unhinged by trends.

a kyoorius story

Smita Rajgopal on Kyoorius magazine’s issue: Designer as Entrepreneur, on how the agency works/plays.

schooled on communication

our workshop on communication and brands that stick at the Indian Institute of Technology in Madras.